Southeastern Tech Awarded for Medical Programs Publication
October 30, 2012 - Staff from Southeastern Technical College had their work commended at a public relations conference on Hilton Head Island, S.C., on Oct. 21-24.
The National Council on Marketing and Public Relations (NCMPR) held its District II conference on Hilton Head over four days, culminating in an awards dinner that saw STC public relations staff receive NCMPR's Medallion Award for their work on the school's medical programs booklet.
"Even though we try to do a lot of our recruitment efforts electronically during this day and time, I decided last year that we should create another booklet and a video highlighting our medical programs," said Barry Dotson, vice president for student affairs. "I didn't want it to just repeat the course information in our catalog and on our website-I also wanted it to tell the stories of some of our amazing medical graduates."
Southeastern Tech's health science alumni include department managers, directors, and other high-level employees in regional facilities like Meadows Regional Medical Center and Optim Medical Center-Tattnall, so locating subjects for the stories wasn't difficult.
"So, I sketched out my ideas on a piece of paper, and passed it along to the incredible team of Krysta Rushing and Clarke Schwabe, and the result was a medical booklet that got second place in the NCMPR District II Medallion Awards in the Wild Card category," said Dotson.
The scoring system used by the NCMPR judges does not necessitate the awarding of gold, silver, and bronze, and the highest medal awarded in the Wild Card category was a silver. So, STC's medical booklet actually tied them for top honors in the category with three other schools.
"The NCMPR District II encompasses 11 southern states and that is a lot of technical and community colleges, so I'm very proud of this award," said Dotson.
"I'm very proud of Krysta and Clarke and the months of hard work they put into this booklet and the accompanying video. I'm also extremely proud of the graduates highlighted and the fact that Southeastern Technical College was able to change their lives forever."
To view the accompanying video to the award-winning medical booklet, visit www.youtube.com/SoutheasternTechColl.
To find out more about Southeastern Technical College and its medical programs, call (912) 538-3100 or (478) 289-2200 or visit www.southeasterntech.edu.